The sub sandwich was made on the sweetest bread he had ever
eaten and today he planned to go back and buy another one for lunch. To the business owners astonishment, ever
since he placed his brand new SignTastic Sign Waving Sign Spinner Machine out
next to the road his business sales have been improving, just like advertised.
The small business owner was the cook and head dish washer and
he had one server that operated the cash register and served the
customers. For the last year or so his
small off brand sub sandwich shop restaurant had a tough time and just before
lunch hour he had always crossed his fingers hoping for more business.
Thinking back the owner of the sub sandwich shop knew he had the
best baked fresh bread in town and the freshest ingredients but not a lot of
people knew about his restaurant. He had
spent a small fortune on small newspaper display ads, mailed out coupons in
value pack gimmicks, and even a few radio advertisements for his grand opening.
Nothing seemed to work and he even questioned his server asking her what he
should do to increase sales.
He had that natural urge to be successful and he took every
penny he had saved and opened up his own sub sandwich shop. He had looked at all the franchise offers,
but with the fees and royalties so high he decided to go it alone and day in
and day out, he was alone.
He watched the Subway restaurant do a little better across town
but he knew the owner and they were having a tough time also. The Subway shop reduced their prices a few
years back but even that business experiment didn't help a lot.
It was late one night at home while on the internet when he
continued his search for advertising and marketing ideas for small
business.
He noticed a blog by
SignTastic Machines so he clicked on it and he read the article like it was in
slow motion. He had never thought about
a sign in motion so his curiosity got the best of him so he continued on to the
http://www.signtasticmachines.com web site and kept learning.
He was sure, a sign in motion would catch your eye as every
human being is tuned into motion by mother nature, it was an instinct that
every human being shared. He found
articles about "The Shark Tank" T.V. show and some sign waving
machine but he found them way too expensive, just like the franchise fees for a
Subway sandwich shop.
After a few nights of research he started to feel like he was
dipping a spoon in a jar of sweet honey.
The more he researched the more he discovered that an advertising sign
placed in motion had a 82% message retention rate. That meant that 82% of the people that saw
the sign would also remember the sign message, that was advertising power.
He was curious enough to keep researching but the machine he was
thinking about was $1,500 to $3,000 so the honey drained out of that great idea
very quickly. He kept dipping into the
internet and he also kept going back to SignTastic Machines, a patent pending
and contract protected sign spinner sign waving machine manufactured in
America.
Maybe this was it, he kept thinking. SignTastic Machines would send you a sign
waving machine for $99.00 down + shipping and it was a lot more affordable than
the one advertised on "The Shark Tank" T.V. show with a lot more
accessories.
The SignTastic Sign Waving Machine could be a godsend to his
business and the usefulness made a lot of sense. He had tried everything, with no luck and it
seemed that traditional or typical advertising was just dumping more money down
the drain.
His own advertising experiments had failed and most attempts had
no apparent usefulness so he completed the SignTastic Machine order form and
wrote the check, crossing his fingers.
Idly he waited for the tracking information and then there it
was on an email sent by the SignTastic Machine Factory, to his amazement the machine was on the way
but he couldn't resist tracing it twice a day, even at the restaurant.
He fell to wondering how much his daily sales would go up and
how much more money he would make once he got his sign waving machine. The notion of an outdoor business sign in
motion made so much sense it was like a light bulb going off. He started to wonder what he would put on his
new business sign, what could he say? He
took advantage of the SignTastic Machine Factory Marketing Department and took
their free suggestion.
"Sweet Bread Free"
was the only thing he would have printed on his outdoor sign. He also enjoyed the learning, performance and
development programs offered to the SignTastic Sign Waving Machine
customers. The LaPD (Learning-Performance
and Development) advertising primer was packaged in PDF computer files and
their quality teaching materials was very helpful.
His past advertising attempts took a heavy toll on profits so the
sub sandwich restaurant owner was in favor of a better way to advertise his
business. He had always spent a few
nights a week staying late at the restaurant blending different kinds of dough
for his sweet bread and he had the right formula so he was hankering for his
sign waving machine and new customers.
If you would like to hear the rest of the story, no harm in
sending us a message.
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